01
Performance marketing
Meta and Google campaigns planned around sales, leads and cost per result.
Paid socialSearchScale
Search, social and AI visibility
Marketing that is planned, measured and built to last.
We plan and run performance campaigns, content and search programmes for brands that want steady, measurable growth.
1.4M+
Organic views delivered
15X
More cost efficient than paid-only
ROI
Tracked on every campaign
8+
Industries served
01About
Clear strategy. Consistent execution.
OPTIMAAYA is a digital marketing agency working with brands that want their marketing to be planned, measured and repeatable.
We combine strategy, paid media, content, search and automation into a single plan, then report on what each part contributes.
Performance MarketingInfluencer MarketingBrand StrategySocial GrowthSEOContent ProductionFunnel & CRMAEOGEOAI Visibility
02Services
What we do
Each service can run on its own or as part of a wider growth plan.
02
Influencer campaigns
Creator partnerships selected on audience fit and briefed for clear outcomes.
CreatorsUGC
03
Content strategy
A monthly content plan with production, publishing and performance review.
SocialContent
04
SEO, AEO & GEO
Technical and content work for search engines and AI answer platforms.
SearchAIEntities
05
AI visibility audits
A review of how AI assistants describe, cite and recommend your brand.
AuditReadiness
06
CRM & automation
Lead capture, follow-up sequences and workflows that reduce manual work.
CRMLifecycle
07
Analytics & tracking
Reliable tracking setup and reporting you can act on.
DataAttribution
08
Creative direction
Campaign concepts, visual direction and production for each channel.
BrandDesign
03AI Search
Visibility beyond Google
People now ask AI assistants for recommendations before they search.
We prepare your site, content and business data so AI platforms can find, understand and reference your brand correctly.
ChatGPTGeminiClaudePerplexityAI Overviews
01AEO & GEO audits
02Entity SEO
03Knowledge graph optimisation
04AI citation readiness
05AI recommendation optimisation
If AI assistants recommend your competitors, that demand is lost before a search ever happens.
04Why us
How we work
A small, senior team, a written plan, and clear reporting every month.
Strategy and execution
The team that plans the work also runs it.
Data-led decisions
Creative choices are checked against results.
Measurable outcomes
Every activity maps to a defined metric.
Reliable delivery
Agreed timelines and weekly progress updates.
Systems that scale
Processes documented so growth is repeatable.
AI search expertise
Search work covers both engines and assistants.
05Industries
Who we work with
01Lifestyle & Fashion
02Food & Beverage
03Cafés & Restaurants
04Events
05Personal Brands
06Local Businesses
07Startups
08D2C Brands
06Process
How an engagement runs
Four stages, reviewed at the end of every month.
01
Attention
Reach the right audience with a relevant message.
02
Engagement
Turn reach into interest with useful content.
03
Conversion
Remove friction across the path to purchase.
04
Retention
Keep customers returning through follow-up and recall.
Increase visibilityBuild trustGenerate engagementDrive conversionsImprove recall
07Contact
Tell us about your brand
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